I'm a designer with an inclination towards mission-driven projects.


From Muscat to India and now Amsterdam, my experience with different cultures has exposed me to a variety of behavioral patterns that lead to a curiosity in social impact design. As a social person I have a holistic approach to design and enjoy the most when working with people having different skill sets. By relishing the creative journey to it’s fullest I hope to create experiences that do the best for people.


Find me on ︎ Linkedin and ︎ Instagram or reach out to me at nambabu20@gmail.com




Skills and services - 


Multi-disciplinary designer with a focus on accessibility and inclusion. My strengths lie in visual communication, design systems, illustrations, and prototyping, which I use to bring ideas to life across web, mobile, and tablet platforms. When I’m not working I experiment with illustration and animation!



Accessibility and inclusivity

Consciously integrating accessibility principles for equal access and participation. I aim to create experiences that cater to diverse needs and
empower every user.
Design and Strategy


With a human-centered, research-driven approach,
I craft designs to optimize user outcomes, ensuring intuitiveness and sustainability.
Prototyping and testing

I create interactive prototypes emphasizing usability and engagement to bring concepts to life. Previews that facilitate thorough testing, ensuring quality outcomes.




Clients I’ve worked for


AssistiveWare               Miele             Toblerone              NEOM               Diageo              Mondelez               Oreo                DailyChef               Milka               Korean Airlines   


Namrata Babu © 2024 
Amsterdam, The Netherlands